Why bother with a Customer Satisfaction Survey?

Customer satisfaction surveys help companies measure satisfaction, identify unhappy customers and find potential advocates. For most companies, customer satisfaction ratings can have powerful effects. Firstly, they help focus employees on the importance of fulfilling and exceeding customer expectations. Secondly, when satisfaction ratings dip, they warn of potential problems that can affect future revenue. Customer satisfaction metrics assist with [...]

By |2019-08-18T10:11:16+02:00Dec 1st, 2016|

Get to know your customer better- and get closer to your brand

Know your customer, and your customer will know your brand! Sales and marketing executives need the ability to create unique insights gained from consumers about their brand and then quickly leverage them into action. We build engaging, entertaining surveys, reports and quizzes, giving you the opportunity to get closer to your customer and get deep [...]

By |2019-08-18T11:58:25+02:00Nov 21st, 2016|

Why Focus on Making Emotional Connections with your Customers?

       Did you know that most think that customers make buying decisions with a rational approach, analysing details like features and financials? Not true. Over 50% of an experience is based on emotions. All buyers are influenced by their emotions. They just may not realise it. How customers care about your products/services may [...]

By |2016-07-18T07:57:22+02:00Jul 18th, 2016|

Do you wonder how to make customers feel secure when they buy from you?

When it comes to wowing customers, it’s the little things that make a big difference. Sometimes, it can be as little as this three letter word …. Y O U There is plenty of research that people are persuaded to spend more, change their minds and become agreeable when their experience is personalised. So, the [...]

By |2016-07-18T07:48:11+02:00Jul 18th, 2016|

The Power of Customer Feedback

In this article, you'll learn... How a customer feedback program can be pivotal to the success of your business Why you should use customer feedback insight across your entire company First, a plea: please don't keep your marketing insight languishing in a silo, away from your core business processes. The Surveway technology exists to generate [...]

By |2019-08-16T08:34:08+02:00Apr 6th, 2016|

Why customer satisfaction is vital to growth

Customer satisfaction is a marketing term that measures how products or services supplied by a company meet or surpass a customer’s expectation. Customer satisfaction is important because it provides marketers and business owners with a metric that they can use to manage and improve their businesses. In a survey of nearly 200 senior marketing managers, 71 percent [...]

By |2019-08-16T08:38:15+02:00Apr 3rd, 2016|