The Power of Data for your Sales Team

It has been proven that productivity can increase by 21%, when a mobile sales system is put into place. That’s the equivalent of an extra sales person in a team of five. We also know that the top 25% of sales people (by the number of sales visits made) make twice as many calls as [...]

By |2017-06-22T11:36:11+02:00Jun 22nd, 2017|

Why bother with a Customer Satisfaction Survey?

Customer satisfaction surveys help companies measure satisfaction, identify unhappy customers and find potential advocates. For most companies, customer satisfaction ratings can have powerful effects. Firstly, they help focus employees on the importance of fulfilling and exceeding customer expectations. Secondly, when satisfaction ratings dip, they warn of potential problems that can affect future revenue. Customer satisfaction metrics assist with [...]

By |2019-08-18T10:11:16+02:00Dec 1st, 2016|

6 Reasons why Customer Feedback is important to YOUR business

6 Reasons why Customer Feedback is important to YOUR business Customer feedback is a marketing term that describes the process of obtaining a customer’s opinion about a business, product or service. Customer feedback is so important because it provides marketers and business owners with insight that they can use to improve their business, products and/or overall [...]

By |2016-07-26T08:57:28+02:00Jul 26th, 2016|

Hands up who knows what “NPS” means?

Whether you are aiming for faster growth or increased profits, use NPS as the foundation of a measurement framework that is tightly tied to the customer journey. Extensive research has shown that your Net Promoter Score®, or NPS®, acts as a leading indicator of growth. If your organization’s NPS is higher than those of your [...]

By |2016-07-14T14:16:14+02:00Jul 14th, 2016|

Insights and engagement

The Kinetica Insights tool from Surveway gives you unique access to your marketing engagement activity like never before. We already offer best in class QR Code analytics, but now we are taking it further to give you intelligence that can help you understand so much about your integrated marketing plan. Go beyond the scan to [...]

By |2016-06-14T07:28:00+02:00Jun 14th, 2016|

The Power of Customer Feedback

In this article, you'll learn... How a customer feedback program can be pivotal to the success of your business Why you should use customer feedback insight across your entire company First, a plea: please don't keep your marketing insight languishing in a silo, away from your core business processes. The Surveway technology exists to generate [...]

By |2019-08-16T08:34:08+02:00Apr 6th, 2016|